icole Bradick, Founder and CEO of Theory and Principle, along with Ryan McClead, Principle at Sente Advisors, join us to talk about their collaborative product Map Engine. Map Engine is an easy-to-use, but powerful data visualization tool that allows law firms to quickly and easily turn their multi-jurisdictional data into beautiful, shareable maps. Instead of the common approach of placing data in flat documents like PDFs, Map Engine allows the firms to tell the story embedded in some or all of the data and allows for the maps to enhance the consumer’s experience through the interactive interface.The Geek in Review Ep. 115 – Nicole Bradick and Ryan McClead on the Launch of Map Engine and Life as a Startup Founder
icole Bradick, Founder and CEO of Theory and Principle, along with Ryan McClead, Principle at Sente Advisors, join us to talk about their collaborative product Map Engine. Map Engine is an easy-to-use, but powerful data visualization tool that allows law firms to quickly and easily turn their multi-jurisdictional data into beautiful, shareable maps. Instead of the common approach of placing data in flat documents like PDFs, Map Engine allows the firms to tell the story embedded in some or all of the data and allows for the maps to enhance the consumer’s experience through the interactive interface.
I was recently approached by the ARK Group to write a chapter for their forthcoming book about How Intelligence Functions within Law Firms Can and Should Support One Another. For years, and most recently in a series of ILTA webinars on CI, I have been advocating for collaborative intelligence. I may have even blogged about it here once or twice too. While writing my chapter, with the same title as this post, I was able to articulate a few concepts that I thought were worth sharing and reiterating, even if they all seem obvious.


