2019

Day 3 – Foggy, Rainy, but Uplifting… just like storytelling segments.

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Tuesday, March 12, 2019 – 12:30 PM

Storytelling and Empathy in a Purpose-Driven Economy

Cheryl Houser
Founder & CEO
Creative Breed and creator of Generation Startup. (Movie)

[Ed. Note – I think it was Houser’s desire to make everyone in the audience have the “feels” and experience what it means to be a good storyteller. By the end of the session, I saw more than a few dabs of the handkerchief to the eyes by a number of audience members. – GL]

When it comes to marketing products, good marketers are no longer pushing products but rather creating a deep emotional need for the product. If you take care of the customers needs first, the brand of the company will be taken care of.

Storytelling

1. Feature people who are relatable and express the full range of emotions

Cast people who are universally relatable. They are most relatable when they are vulnerable. Fear. Self doubt. Love. Difference
Continue Reading Live Blogging SXSW

On the 30th episode of The Geek In Review, we talk with Debbie Ginsberg, Educational Technology Librarian at the Chicago-Kent Law Library. Debbie was recently quoted in law.com’s “Where Are All the Women in Legal Tech?” So we cut right to the chase and ask that question to Debbie. She says that there are lots of women in legal tech, but that those putting on tech conferences need to take more action toward actively recruiting women for speaker and presenter opportunities. One profession where women are a majority, and are heavily involved in legal tech, is law librarians. The American Association of Law Libraries is approximately 75% women, and with the push toward knowledge management, analytics, competitive intelligence, and advancing the legal research and information tools, law librarians are an excellent resource when it comes to professionals in the legal tech market. Ginsberg also talks about the Women in Legal Tech Summit, held right before TechShow in Chicago. She mentions that there is an effort to expand the boundaries of women in legal tech beyond just women lawyers who are working in legal tech, and begin looking for other opportunities. Dovetailing nicely with that effort is Janders Dean, who is putting out a list of 180 highly qualified women speakers for legal tech on their Twitter page, and, Sarah Glassmeyer’s crowdsourcing list of underrepresented people in legal tech and innovation.

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INFORMATION INSPIRATIONS

Self-care isn’t selfish and can actually help your performance – Author Jenna Cho interviews one of Jackson Walker’s partners, Stephanie Sparks, who discusses how she was always waiting until the right time to take care of herself, and eventually realized that there was never a “right time” and she understood that she just had to make that time.  Cho’s article reminds us that we all need to take some time to listen to your body and mind, and remember that you can’t take care of others if you don’t first take care of yourself. 
Continue Reading Episode 30: Chicago-Kent’s Debbie Ginsberg on the Value of Women in Legal Tech

I don’t play tennis, but I might after attending SOLID (Summit on Legal Innovation and Disruption)  West last week.  Playing tennis was a metaphor used by founder David Cowen of the Cowen Group to signify that we aren’t great at something right away—we must learn it. And that some are better at the game…

I was recently approached by the ARK Group to write a chapter for their forthcoming book about How Intelligence Functions within Law Firms Can and Should Support One Another. For years, and most recently in a series of ILTA webinars on CI, I have been advocating for collaborative intelligence. I may have even blogged about it here once or twice too.  While writing my chapter, with the same title as this post, I was able to articulate a few concepts that I thought were worth sharing and reiterating, even if they all seem obvious.

Data Doesn’t Make Decisions it seems obvious, but I think in all the AI, RoboLawyer hype we need to be reminded.  People are still central to decision making, data in its various forms and all the ranges of analysis from SWOT (simple) to AI algorithms (complex) still does require human intelligence and interaction to get at the nuance and understand sometimes complex emotional context.
Continue Reading Data Doesn’t Make Decisions

Not all Data Scientists wear lab coats to work. Intapp’s Jennifer Roberts wears a cape!

On the latest episode of The Geek in Review, Marlene and Greg dive into the wonderfully geeky world of data science and its application within law firms and the legal industry. Jennifer Roberts, Manager, Strategic Research at Intapp, discusses exactly what it means to be a data scientist, and why law firms are leveraging them to help run their legal operations. When it comes to “the business of law,” Roberts says this is where the results of data science steps in and shows its value. Data science can help answer questions like, “how can we predict the price of legal services?” “How can we predict the scope of a matter?” “How can we help with legal project management?” And even “how can we predict what a client’s needs are?” Or, “what will these clients buy from us in the future?” Data science and analytics help uncover the facts that not all lawyers and not all legal matters are totally unique. Roberts also helps us answer those naysayers who claim that they do not have enough data, or that they have Filthy Data™. Jennifer brings us some fantastic insights on how law firms are leveraging internal and external data sets to help with the practice of law, and the business of law.

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We finish our LegalWeek question of “how are you changing the legal industry” with our final four responses. This week we hear from:

Michael Boggia – Loopup
Damian Jeal – Hubshare
Kevin O’Keefe – LexBlog
Martin Goulet – Wolters Kluwer

Information Inspirations

For anyone following the happenings (and large fines resulting from) the EU’s GDPR, Marlene thinks perhaps this is something that may make its way across the pond. In a recent Corporate Counsel magazine article entitled, “Cisco’s Chief Legal Officer Expresses Support for American Version of GDPR” (subscription needed), Mark Chandler of Cisco supports the need for more regulation on privacy. We are already seeing versions pop up at the state level … we’re looking at you, California. But, it might take federal regulations to help clarify how we protect privacy online.Continue Reading Episode 28: Jennifer Roberts – Data Science Superhero

“All Problems Are Communications Problems.”

This is Greg’s go to phrase when it comes to working with and leading others. Marlene actually beats Greg to the punch this week when they talk with this week’s guest, Heather Ritchie. Heather is the Chief Knowledge and Business Development Officer at Hicks Morley Hamilton Stewart Storie LLP in Toronto, and as her title suggests, she wears multiple leadership hats at her firm. In her recent ILTA KM article, “12 Ways Marketing & Business Development Can Leverage Library & Knowledge Management Teams,” Ritchie walks us through the value of collaborating between the Marketing/Business Development, Knowledge Management, and Library operations of a law firm. Knowing who brings what talent to the table is key to creating stable and successful environment which results in wins for the law firm. 

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How Is Your Business Changing the Legal Industry?

In part two of our three part series, we hear from four more providers of legal industry products on how they are changing the industry. This week we hear from:

Information Inspirations:
Continue Reading Episode 27: Heather Ritchie on Marketing, BD, KM, and Library Collaboration

[Ed. Note: We’ve talked a lot recently about innovation, design thinking, creativity, and curiosity. If you are wondering where you can go to do some hands-on learning, then the American Association of Law Libraries’ Innovation Bootcamp might be for you. I asked Celeste Smith from AALL to write up a description of the bootcamp so…

Vanderbilt Law School Professor, Cat Moon, doesn’t just have one of the coolest names in the legal industry, she also brings insights and a perspective on the human element of legal project management. Human centered design thinking is a core function of her teaching. It all goes back to the fact that you can teach law students, lawyers, and legal managers all the concepts in the world, but it’s all for naught if you leave out the human element. Professor Moon also gives a brutally honest view of why women in the legal field tend to leave law firms in order to pursue their creative and life passions outside the firms.

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Marlene and Greg are recently back from Legalweek in New York. While there, they went around to a number of vendors to ask a simple, but relevant question, “what are you doing to change the legal industry?” This week, we get the perspective of four vendors:

It is a fairly easy question, but one company that had a hard time answering? Thomson Reuters. It was a disappointing response from the company that probably has changed the industry more than any other. The marketing cuts that TR has taken for conferences was painfully apparent at Legalweek. One suggestion: if you’re going to cut the quantity of your representation at conferences, make sure you increase the quality of your presence.

Information Inspirations

James Goodnow interviews American Lawyer Editor Gina Passarella
Fennemore Craig, PC Managing Partner, James Goodnow asks AmLaw Editor Gina Passerella what she observed from the panels at Legalweek. Passerella notes that clients are craving data analytics, but that law firms are not producing them. Perhaps because it is not in the firm’s best interest to do so?? Greg isn’t sure that the full reason, but it needs to be a part of a conversation, which many clients and their firms simply are not having. All problems are communications problems. It’s easy to talk on a panel about what’s wrong… it’s tougher to have that conversation face to face. But that’s what needs to happen.
Continue Reading Episode 26: Cat Moon on Legal Problem Solving for the 21st Century

On our 25th episode of The Geek In Review, Marlene Gebauer and Greg Lambert sit down and talk with Ivy Grey, Director of Business Strategy for WordRake. Ivy’s recent Above the Law article, “Curiosity Is The Foundation For Innovation” discusses the disconnect between employers who think they promote creativity in their employees (80% think they do), versus employees who think that their bosses actually stifle creativity in the workplace (some 60%.) Ivy breaks down the nuances between creativity and innovation. Innovation has become a buzzword that is actually having a negative effect in the workplace. Instead of trying to drive innovation, law firms should look at encouraging the creativity and curiosity of their employees (not to be limited to the lawyers, mind you.) Ivy points to law firms like Reed Smith, who are actually giving their attorneys and others (approved) time to come up with creative processes, and letting the employees build upon these ideas. The key is to allow people to think and be creative, and imagine possibilities that don’t even exist.

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On that note, we’d like to point out that Baker McKenzie announced the hiring of a couple of creative and curious rock stars, fellow geek, Casey Flaherty as their new Director of Legal Project Management, and Geek in Review interviewee Jae Um, as their Director of Pricing Strategy. That’s a shed load of creativity coming Baker McKinzie’s way. Hope they are ready for long memos filled with emojis!

Greg flew through Dallas Love Field this week during a Herb Kelleher celebration. Southwest’s original CEO was well known for creative marketing, and Greg was a little disappointed that he didn’t get a free bottle of Chivas when we got off the plane. For a great story of how Southwest got its start, check out the Business War’s Podcast on Clearing the Runway.

Information Inspirations

Microsoft Assistant General Counsel, Jason Barnwell, wrote a timely piece called “Bricklayers and Architects.” His own experiences on being able to come up with a creative process to streamline and M&A deal back when he was an associate at a BigLaw firm, dovetails nicely with Ivy Grey’s discussion. That great idea which would have saved a lot of time in creating the closing binders???  Stifled. Why? You probably already guessed it. The billable hour.
Continue Reading Episode 25: Ivy Grey on Curiosity and Creativity’s Role in Business