[Ed. Note: Please welcome guest blogger, Casandra M. Laskowski from FirebrandLib blog. Cas is a Reference Librarian and Lecturing Fellow at Duke University School of Law, and a total geek – so she fits in well here! I was happy that she reached out to talk about how UX design facilitates discrimination and inhibits legal tech from achieving ethical goals. – GL]

In 2015, Google faced a scandal with its image-tagging feature on its photo app. Despite promising to “work on long-term fixes,” Wired revealed earlier this year that the “fix” was to remove gorillas from its image recognition system, and the system remains blind to this day. This chain of events seems almost cliché at this point: software is released with a predictably offensive or impactful implementation, the company expresses shock and shame, and a hasty patch is made that fails to address the cause of the issue.


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Do you know what I hate about movie reviews? Chick flicks. Yeah, that’s right. Chick flicks.

And do you know what I hate about book reviews? Romance novels. Yep.

And do you know what I hate about car reviews? Make-up mirrors. Uh-huh.

Are you sensing a theme here (pretend its the SAT/LSAT/MCAT/Dumb, generalized, multi- tests

Online marketing for professional services, and in particular law firms, is a difficult proposition. Not only do legal online marketers have the challenge of overcoming lawyers’ sensibilities about legal advertising, we have to contend with 50 states bar’s advertising rules.

Then after dodging these two bullets, we are called to measure what may, at first