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Seems there are a lot of “First To Market” believers running news aggregators. That became apparent when not one, not two, but three different news aggregators launched “beta” versions of their products to the public this week. I’ve been playing with two of the aggregators – Google News Timeline and NewsSift. The third product,…
Most presidents of this country have tons of media exposure, of course, around election time, at the inauguration and State of the Union Address. Usually it trails off afterwards except for sporadic events in history, exciting legislation or regularly scheduled press conferences. Not with Obama—he seems to be on television many times a day along…
While monitoring Canada’s LegalIT 3.0 conference, I noticed something — I’ve seen all of this before.

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Online marketing for professional services, and in particular law firms, is a difficult proposition. Not only do legal online marketers have the challenge of overcoming lawyers’ sensibilities about legal advertising, we have to contend with 50 states bar’s advertising rules.
Then after dodging these two bullets, we are called to measure what may, at first…
I am in awe of Ashton Kutcher.
Ok, yeah, he’s cute. I admit it; I was charmed by his dopey good looks in That ’70s Show.
But after watching the 31-year old Ashton Kutcher on Twitter and the sway he has, I now believe that man is a marketing genius.
Yet another very…
Last night, at 10:17 PM EDT, the AP made formal its previously stated public announcement: they are going to start monetizing content by into a subscription package. New Venture Aims to Introduce Fees for Online News, AP press release.
This morning, at 12:07 AM, News Corp announced that they are building a global content…
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Scott Karp, co-founder & CEO of Publish2, Inc, recently published a blog on How Google Stole Control Over Content Distribution By Stealing Links.
In the war between print and online content, he makes a valid point: Google’s role is to not steal content but to promote links.
Taking this point one step further,…
I was listening to a podcast by some new Twitter friends’ podcast last night, called the Extraordinary Everyday Lives Show, in which they were discussing online advertising.
EEL, celebrating its third year online this month, is a regular podcast series run by Dave Wallace, Kent Newsome and Mike Seyfang, and covers all…