In an attempt to out do the “X for Dummies” approach, Greg and I are going to use the “Whadya Stupid or Somethin?” brand and see what we can make of it.
This week I saw one too many RFPs stating something along the lines of, “in order to better control our costs,
First Thought: Honestly – who would actually read a book on such a tiny screen?
Reality: Chapter 23 and counting …
As soon as they announced the Kindle for Blackberry (BB) was available (for free for all you Greg wannabes) I promptly went to download it. Once I figured out I needed to use the
Two recent blog posts (when combined) make for an excellent observation (indirectly) on the ability of the legal market to compare pricing at the fee level -and not the hourly rate level. I have previously made the point about a how market transition from rate pricing to fee pricing makes sense. Clients have no market
Yesterday I received a notice about Google releasing Buzz. So I followed the link to … my Gmail account. Huh? Strike One. After going back to the release notice, I finally found a statement that said something like, “Oh yeah – you might not have it yet.”
Still nothing this morning when I checked
Jim Hassett’s post on Keys to New Business finally put me over the top on the whole Loss Leader thing (Jim was actually quoting a lawyer – so these were not his words). In my AFA role I have seen numerous examples of low-ball bids from law firms desperate to get the work in the
A chance conversation with my AFA counter-part lead to a dialogue on the suitability of lawyer personalities to a successful law practice. In part, this was out an outcome of Lisa’s post on the sales skills of lawyers. In our conversation, we decided that to be truly successful these days a lawyer needs 1) Technical
Last week I gave a presentation to the Houston Chapter of the AMA (on a side note – legal marketers would be wise to reach outside the LMA). After the presentation a couple of marketers from the oil industry were sharing recession stories and asked how law firms were doing. The presumption was that
As many readers of the 3 Geeks know, I’m a bit of a stickler when it comes to security. And due to my materials being due last week for TECHSHOW, I’ve decided to weigh in on the iPhone versus Blackberry (BB) debate. Although iPhone gets all the buzz these days (including numerous comments
For Alternative Fee Arrangements (AFAs) 2009 was a year of awareness. Although there are some clients and firms more involved in utilizing AFAs, the vast majority of lawyers are just getting their toes wet on this issue. All of the talk and debate has been over whether firms should use AFAs. At 3 Geeks we
I thoroughly enjoyed Steve Levy’s ITLA web seminar this Monday on Legal Project Management. Of course the subject of Alternative Fee Arrangements (AFAs) came up and the inter-connection between them and legal project management was discussed.
A noteworthy point from Steve was the need to focus on outcomes. He highly recommends that any legal