With all the talk of outsourcing these days, it’s easy to overlook a tried and true outsourcing opportunity: Lawyer Referral. Marketing is a hot, and becoming hotter, topic for lawyers everywhere. So when looking for a solid marketing idea, I suggest your first look should be with your local lawyer referral service.
Well-run lawyer
I’m hearing some rumors that Lexis is finally going to integrate the analytical tool Redwood with their law firm competitive intelligence tool, AtVantage. If this becomes reality, then Lexis may have a chance at building a stronger CI tool in AtVantage by finally leveraging some of the internal information that a firm collects and