Monica Bay of Law Technology News is reporting this morning that Bloomberg Law is rebranding itself as Bloomberg BNA.  This acknowledges what those us in the legal industry have known for quite awhile:

  1. Bloomberg doesn’t have the same name recognition as a provider of legal information that BNA does
  2. BNA’s name is respected for the quality of their content,

The marriage between Bloomberg and BNA seems to be moving right along. Today, Bloomberg Law announced that BNA’s CEO, Greg McCaffery, is now the CEO of Bloomberg Law, taking the place of the retiring Larry Thompson. McCaffery has been at BNA since 1986 where he moved up from staff Editor to COO and then President/CEO.

Image [cc] Bobby Cromick

[Note: I received this guest post last week, but the writer asked to remain anonymous. Quite frankly, this wasn’t the first time I heard someone voice this opinion, so let us know if you think they are on-point with this post, or if you think Bloomberg Law isn’t just a different

I also received a Q&A Sheet from Bloomberg about their acquisition of BNA and what it means for customers of both products.

1. What was announced today?

Bloomberg and The Bureau of National Affairs, Inc. (BNA) today announced that they have entered into an agreement under