Scott Karp, co-founder & CEO of Publish2, Inc, recently published a blog on How Google Stole Control Over Content Distribution By Stealing Links.
In the war between print and online content, he makes a valid point: Google’s role is to not steal content but to promote links.
Taking this point one step further,
I was listening to a podcast by some new Twitter friends’ podcast last night, called the Extraordinary Everyday Lives Show, in which they were discussing online advertising.
EEL, celebrating its third year online this month, is a regular podcast series run by Dave Wallace, Kent Newsome and Mike Seyfang, and covers all
In the last segment on How To Alternative Bill – I focused on budgets and understanding your costs as they relate to alternative fees. Although related to pricing, that discussion was more about the ability to drive profitability. The market sets prices, but the costs of delivering your services under those prices determines your profits.
According to a 2009 Use of Analytics in Email Marketing Campaigns Report by the online marketing company eROI, 20% of the 500 e-mail marketers they surveyed do not track the results of their e-mail campaigns.
I was struck by eROI’s analysis of their survey results because they are the only e-mail metrics company that
The AP announced yesterday that it was going to take “all actions necessary” to stop ISPs from pirating news content and streaming it across their sites, raising copyright concerns about the terms of “fair use”.
In an attempt to save their tumbling profits, hold off bankruptcies and defend their current business models, the newspapers are
Professor Benjamin Akande, Webster University Dean of Business and Technology, describes the latest generation as “internet-savvy, phone-addicted, opportunistic and digitally conscious.”
Calling them iPoders, Akande says they number over 115 million and are the first generation to be raised exclusively on computers.
They have never had to manually turn on a t.v. They have never
Breaking News: All 800 attorneys and 200 Paralegals at an undisclosed BigLaw firm are to receive Kindle 2’s. The Kindles will all come preloaded with the entire National Reporter Sets, US Code, CFR and Federal Register.