With all this talk or blogging about AI, Big Data, metrics and analytics, pricing protocols, KM, Six Sigma and Lean and Agile, I wonder if I am working in a manufacturing shop or a law firm. In the world of manufacturing widget A can be compared to widget B, the two widgets can be taken apart, reverse engineered, put under stress tests and compared one against the other down to their composite parts. But if you've ever done what I call the website practice description test, you will know that law firms all use eerily similar language, nuance and style to describe what they do and for whom they do it. And yet, each law firm is unique, there is something that makes one firm embrace AI or LMP while another will shy away from anything other than the billable hour. What then is the *real* differentiating factor for law firms? Culture.
Culture is hard to define, dictionary.com says this of culture: "
Over time, cultures change. Big Data, AI and LMP may run the legal world one day, but in the mean time remember, sometimes, it the simplest methods, tried and true that are the best fit for your firm's culture right now.perform well for the work you and your firm are trying to do.