|Flipboard's "Cover" Is Visually Stimulating|
Here are a few of the reasons that I think that Flipboard will not become the next Google Wave.
- It is visually stimulating.
- It is very easy to use.
- It is a fast way to get information.
- It is on a platform filled with early adopters and early majority users.
- It is an enhancement of... not replacement of other social media tools.
- It stands in a space all to itself.
I saw some comments this morning that people are abandoning Flipboard because it is not an RSS feed reader like Google Reader. That is true, and if you're looking for an RSS reader, then there are a number of products out there (I primarily use Google Reader... but I hear there are other good products.) However, if you absolutely won't use Flipboard because it doesn't work as an RSS reader, then here is a workaround that I found from a Flipboard community bulletin board:
- Make a folder in gReader and fill it with feeds you want Flipboard to have.
- Make the folder public.
- Create a new Twitter account.
- Use an RSS to Twitter service to spit the feed from the public folder into the new Twitter account.
- Follow that account with Flipboard.
I haven't tried this yet, but I do like how you can follow Twitter Lists that you or others have set up. We still get a lot of hits on our "convert your Twitter Lists to RSS feeds" post that we did last year, so I know that people are still hungry for this type of information. Putting those lists in the Flipboard platform really makes it pop out at you, too! The picture to the right is an example of taking @lawshucks/aba100 twitter list and turning it into content on Flipboard. I would have completely missed @corporette's tweet on appropriate one-piece dresses for the workplace had it not been for Flipboard... and that would have been sad.
Flipboard is a fast way to get information from many different sources (twitter, facebook, news/entertainment feeds, etc.) However, it is not a one-stop, everything-you-could-ever-want resource. I follow 2,700+ people on Twitter, so even with Tweetdeck and other resources, I miss a lot of things. I'm okay with that. Using Flipboard... in addition to Tweetdeck... I get more of a chance to catch things as they swim by in the twitter stream of information.
Google Wave failed primarily because it was a confusing tool to use. It looked cool in the demo, but once you jumped in, it was a monster to navigate and use effectively. Not so with Flipboard. My pre-teen daughters could set this thing up in a few minutes and start flipping through the content. Even better, my 72 year old Dad could also be flipping through the content and not blink an eye. It is easy to use, easy to set up, and easy to navigate. I've always loved the quote I used to get from when I was working in a mainframe shop at the University of Oklahoma - "Making something is pretty easy.... Making something easy is pretty difficult." Flipboard developers have definitely made something easy.
Finally, I love the look and feel of the product. When I'm drinking coffee in the morning, I flip through the content and find all kinds of relevant and interesting things to read, watch and look at. It's become my morning newpaper (and I haven't had a morning newspaper delivered to my house in 10+ years.) Unless Flipboard starts charging for content, or gets shutdown for legal reasons, I don't see any reason why I would stop using it.