A law blog addressing the foci of 3 intrepid law geeks, specializing in their respective fields of knowledge management, internet marketing and library sciences, melding together to form the Dynamic Trio.
Well, the visits to 3 Geeks and a Law Blog shot into the stratosphere this week with our posting of Monday's List of Large Law Firm's "Officially Sanctioned Blogs". With help from the ABA Journal Online and Above the Law, we've had thousands (yes, thousands!) of visits to what we believe to be the best Legal Blog covering Technology, SEO, Competitive Intelligence, and Law Library issues on the web.
In part II of our study on Big Law Firm Blogs, we wanted to see how it "appears" to the casual viewer on what the firms actually think of their attorneys' blogs. As we stated in part I, the firms that had blogs tended to fall into two camps:
Blog-Proud: These firms actually make it very easy to find their attorney's blogs. Either by putting it in the "publications" section of their web page, or listing it in some other very visible portion of the blog.
Blog-Tolerant: These firms look like they would rather bury the attorney's blogs and not have anyone view them. Perhaps that really isn't the case, but if the only place you can find a mention of an attorney's blog is by finding the specific attorney and then searching for the term "blog" or "blawg", then it sure seems to be something that the firm isn't very proud of.
I'm going to go through the list alphabetically, and give my personal observation of whether a firm is "Blog-Proud" or "Blog-Tolerant". But first, let me share a little bit of my methodology with you, so that when you say to yourself "what an idiot for missing this popular blog", you'll at least know why I missed it. I have literally gone through each of the websites for the NLJ 250 to see if they list their Blogs somewhere on the site. I start by browsing the Home Pages and the Publication pages. I'll skim the Practice Group page list to see if it is listed there, but if it isn't obvious, I assume it isn't there. The last process I do before giving up is to search the web site using the firm's search tool (or Google if the firm doesn't have a search tool.) I find a lot that way, but it isn't a perfect research method, so I may have missed some, too. So, if I did miss some, kindly let me know and I'll correct that portion of the list as needed.
So, here we go:
The blogs were so hidden that I missed some of the most well-know blogs out there. I even got comments from people that thought I was "absurd" for not listing them. When in truth, the blogs were very, very difficult to find.
Blogs were easily found on the Home Page under “Resources”
Baker & Daniels
I needed to find an old press release in order to uncover the BenefitsbizBlog.The B&D Consulting link came from a comment.
This blog was mentioned on Paul G. Karlsgodt’s bio page.I had to use the search option and then skim through the results to find it.
Balch & Bingham
Found it very easily under the “News, Events & Publications” drop-down menu.Took me straight to the blog.
Bracewell & Giuliani
Listed right under the “Highlights” portion of the home page.In fact, somehow I missed their Financial Industry Task Force Blog the first time I visited the page.I’ve since added it to the list.
Class Action Blog Logo listed right smack-dab on the home page.
The blog was listed under the Practice Group page rather than under the publications tab.Again, I had to search for the blog and weed through the results to find it.
Davis Wright Tremaine
No problem finding the blogs here.Found it easily under the aptly named “News, Blogs & Awards” Section on the firm’s home page.
With Dechert, I actually had to do a Google search using “Blog” site:dechert.com to find the results as the firm doesn’t seem to even have a search tool for its own site.
Dewey & LeBoeuf
To find the blogs from Dewey, you have to search the site, and then go through the bios in order to find them.Michael C. Dorf and Lyle Roberts blogs were not easily found, which is too bad.
Dorsey & Whitney
Dorsey surprised me because I hear they are launching some new blogs in the near future.At this time, however, you have to search and find Roy A. Ginsburg’s bio to find the existing blog.
The blog was pretty easily found under the Newstand link on the home page.Listed in the types of publications was a “Blog” list.
Very Blog-Proud in fact. Big and bold under the firms “News & Resources” link there is a “Blog” Section all to itself.
Fox Rothschild puts its link to the Blog section right on the home page, top-center.This is one of the easiest blogs to find out of all the firms listed.
Frost Brown ToddBlog-ProudJust like Fox Rothschild, Frost Brown Todd puts the blog information right on the home page with a link in the “Resources” drop-down.Very Blog-Proud.
Holland & Hart
H&H also list their blogs on the home page under the “In Focus” area.
Howrey lists its blog directly under the “Resources” drop-down list.Very easy to find.
In order to find the blog on HughesHubbard, you have to search for blogs and sift through the results to find the blog.
Ice Miller’s blogs are listed directly on the home page.
JacksonWalker really surprised me that they promote their Twitter micro-blog, but make it difficult to find their “macro”-blog.
JefferMangelsButler & Marmaro
JefferMangels lists their blogs on their “News/Blogs” section of their home page.
The blog that is linked to one of their partners, isn’t even linked on the page that it is listed.Seriously blog-tolerant.
In order to find the list of blogs, you have to find the RSS feed option then backtrack to the blogs themselves.
Lathrop & Gage
Lathrop & Gage posts a large icon linking directly to their blog directly on their home page.
Lindquist & Vennum
Lindquist lists the blog on the home page under the Practice Groups News.I’m afraid that once it falls off the news section, it will be hard to find.
This was another firm that buried the link to the blog in the attorney’s bio.This time I had to search until I found Eric L. Lane’s bio to find the blog link.
McGlinchey lists the blog in two places on its home page.Once under the News\Resources drop-down, and again as an icon at the bottom of the page.
The blog is not easily found, which is a shame (since I’ve been researching RFID for years.)To find, you must search and dive into the results.
Buried deep on David M. Lynn’s bio page.Search and sift.
NixonPeabody is attempting a full-blown Web 2.0 experience.Listed prominently on the top of the home page.Very Proud!
You have to search and go through the Practice Group page to find this blog.
While not listed prominently on the home page, the blog is easily found on the News\Publication page.
Although the blog was announced in a press release, once the release drifted off the headlines, it made it difficult to find.
SutherlandAsbill & BrennanBlog-TolerantI needed to search until I found the Practice Group page to find this blog listed.
The Cochran Firm
Listed directly on the home page.
Thompson & Knight
Easily found on the home page under the Publications drop-down.
Listed directly on the home page as “Visit Our Blogs”.Not much easier than that.
Blog link is placed at the top of the home page.Although it could be a little bit bigger, it is still front and center.
You have to search for these blogs.And, the results seem weird because these are recruiting blogs, not legal topic blogs.
I’m giving Winstead a pass here because they have a press release on the home page announcing the start of this blog.I hope they continue to keep it listed where people can easily find it.
Womble displays the link to the blog section prominently on the home page.